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The recipe for a happy life. Have you been lucky enough to strike it in the center?
The world has changed with new trends as social, mobile, geolocalisation just to name a few. In that context, your target audience [Consumer or Business] is in the driving seat and can influence your reputation directly, using social media targeted for consumer or more for business people [linkedin]. So, more then ever, this is key
Great initiative from Microsoft Belgium … Win your Daft Punk elevator party
As Satya Nadella becomes the third CEO of Microsoft, he brings a relentless drive for innovation and a spirit of collaboration to his new role. He joined Microsoft 22 years ago because he saw how clearly Microsoft empowers people to do magical things and ultimately make the world a better place. Many companies, he says,
This is the Microsoft 2014 Super Bowl Commercial. In this Commercial, Microsoft celebrates what technology can do. I love it and I am so proud to work for Microsoft. You will find the full story, and other videos here.
Here-below, a very interesting study done by the CMO Council and Penton Some interesting learnings 60% of marketers are allocating up to 40% of their marketing budgets to SMB market penetration and development 6% of marketers say their organizations are extremely effective at determining a clear return on their SMB marketing investments Only 8% of
I like this very simple picture. I try to also educate my kids with the same idea. There is basically no secret in life. One of the key components are work, work, work, work and work again … with a lot of perseverance (never give-up attitude), dare to take risks (trial and error approach) without
Axe’s “Make Love, Not War” ad, which features fictional heads of state and soldiers setting aside their weaponry for their paramours, is the most viewed and most shared 2014 Super Bowl ad or teaser so far, netting 3.4 million YouTube views and 20,000 shares at the time of writing. I love it for the. Congrats
Who is going to DAVOS, this year ? Nice infographic showing the attendance by country, age, gender, … Are you going to go there 😊 ? Posted from WordPress for Windows Phone
This infographic from Optify highlights everyone’s favorite Facebook users, from the Gamer to the Stalker and everyone in between. Everyone has his or her own social media style and I’m sure you will recognize yourself in one of the profiles here-below. For businesses, targeting specific types of users, can help narrow more meaningful audiences. Let
The video is a promotion for http://GatesLetter.com in which Bill Gates writes about the success story of developing countries in the last decades and the work of the Bill & Melinda Gates foundation. It is amazing what Bill and Melinda Gates have accomplished. Check it out if you don’t already know it.
Consumers are changing fast. Companies need to adapt towards this new consumer behavior. This presentation takes you on a journey to 2020. This presentation describes the capabilities and the organization needed to be successful in 2020. Thanks to Steven Van Belleghem from Insites Consulting for this great and very inspiring presentation.
I have given a presentation this morning, to Solvay Master students in Creativity Marketing. The objective was to share my experience in marketing so far and how new trends can impact the role of marketers. I have given this presentation, via SKYPE from Florida in Belgium. You can find here-below the content of the presentation.
Marketing doesn’t look much like what it used to. The skills required to be a great marketer are changing as well as expanding and becoming more varied. Modern marketers know that marketing is a combination of creativity and science.They are agile and adaptive. They know that only valuable and relevant content is king now. What
There are 5 Skills of great product marketer. If you have all 5, you may well be awesome. Do you think we miss something here ?
Here below, you will find in 1 picture what is the difference between knowledge and Experience. This is true that thru your life experience, you are able to connect the dots.
The leader and the boss can be the same thing or two different things depending on the qualities that a person has. Not all bosses are leaders, Leaders are people that are responsible for inspiring, guiding and leading a group of people on a path for a common cause. Dictionary.com defines a ‘leader’ as, “a
2014 is the year where social media is a MUST HAVE. Marketers will use dynamic content to deliver targeted, highly-personalized experiences to the right audience at the right time. You will find below 20 amazing Marketing Statistics, which will be key for your plan in 2014. Do you have any thought on this ? Read
Do you think 2014 will be different ? I hope you will have a great year and will live your dreams.
Md Consulting 