Originally posted on Jeremy Corman: Organisée par Olivier De Doncker, la conférence Performance Marketing (en fr.) a abordé plusieurs canaux e-marketing: Affiliate Marketing / SEO / Emailing / optimisation de conversion et analyse web. Chacun de ces canaux se perfectionne rapidement donnant naissance à un marché de services e-marketing de plus en plus segmenté. En survolant les principaux canaux,…
Happy 10th (European) birthday Xbox! On this day in 2002 the original Xbox launched in Europe. What is your first Xbox memory?
Originally posted on Nokiapoweruser: “Smoked by Windows Phone” challenge by the Microsoft’s Windows Phone team has been mentioned in an article at Nokia Conversations. It was done at CES and recently at MWC in Barcelona using a Nokia Lumia 800. The aim is to give people $100 cash if their smartphone can beat a Windows Phone…
I had the pleaseure to give this morning a presentation on Top 10 Consumer & Tech Trends at IHECS in Brussels. Here-below, the slideshare. Coming from an FMCG company (11 years at Unilever) and working now at Microsoft for 5 years, I’ve a good feeling of what’s important for the consumers (their needs) while I observe
In case you missed it last night, Skype for Windows Phone beta is here ! Check it out: http://bit.ly/AfEaq4 One of the things we know people want to do on their phone is Skype. Today a beta of the much-anticipated Skype app for Windows Phone is availablle. This brings communication with Skype’s 200 million users to Windows
Tomorrow 20th of Feb, I’ll give a presentation on personal branding for ICF (International Coach Federation) The question I will raise is “Are you white or black belt in personal branding ?” You want to join ? More info HERE I’ll try to make the link between marketing / branding for real products / services and personal
Interesting article regarding the First Steps To Building Your Personal Brand. Read the full artcile here (source : Forbes) With the surge of social media, you have not only the ability, but you now have the need to manage your own reputation, both online and in real life. Why leave your professional reputation to chance, when
Next Monday 20th of Feb, I will give a conference on this subject at International Coach Federation (click here-below for more) Some principles of this approach, directly inspired by Karate that I practice (more on close contact marketing HERE) Close Contact Marketing Approach used for the launch of KINECT. See Slideshare here-below.
Left or right? “I am the left brain. I am a scientist. A mathematician. I love the familiar. I categorize. I am accurate. Linear. Analytical. Strategic. I am practical. Always in control. A master of words and language. Realistic. I calculate equations and play with numbers. I am order. I am logic. I know exactly
Content marketing isn’t exactly a new marketing technique, but it’s seeing massive growth in 2012, with new and innovative ways to promote brand awareness and build customer retention. From articles and social media to data visualization such as infographics, brands are using these techniques to leverage their marketing efforts and create a wider reach. Read
Interesting Infographic from holykaw.alltop.com
Great article from Inc. Highly successful salespeople cultivate the following five emotional traits: 1. Assertiveness This allows you to move a sales situation forward without offending or frustrating the customer. Think of it as being located halfway between passivity and aggressiveness. For example, suppose a customer is delaying a decision. There are at least three
Originally posted on The Future is Now!: We’re looking for feedback from Belgian developers on the use of their tools, languages and platform they target. NO YOU DON’T need to be a Microsoft addict or even developing on the Microsoft platform, all developers are equal (at least for this survey ). So thank you for…