Interesting article regarding how to improve your ROI for Pay-per-click (PPC) advertising. This post originally appeared on the American Express OPEN Forum. Pay-per-click (PPC) advertising is key to most online marketing campaigns today, and it’s often expensive and overwhelming. Here are 10 tips to help improve your PPC campaign in hopes of a gaining a
Coming from an FMCG company (11 years at Unilever) and working now at Microsoft for 4 years, I’ve a good feeling of what’s important for the consumers (their needs) while I observe how the consumers are consuming new technologies & media now and how it could change in the Future. In 1960, a concept
This a great infographic about where mobile commerce is going. You can see that by 2015 it’s predicted that mobile purchases will total $119 billion globally (against an overall ecommerce spend of $1.4 trillion). Source : http://tag.microsoft.com/Libraries/Blog/the-intelligent-shopper-sm.sflb.ashx
Let’s have a look at how our world and our social life would be affected without Facebook. Click on the image to enlarge.
Announced last week, the Wireless Mobile Mouse 3500 has been transformed with with artwork commissioned by five premier artists from around the world: Kirra Jamison (Melbourne, AU) Matt Moore (Portland, ME) Linn Olofsdotter (Portland, OR by way of Sweden) Mike Perry (Brooklyn, NY) Jonny Wan (Sheffield, UK) For a closer at all the patterns in
Here-below, an interesting recommended reading list of 99 BOOKS, by Josh Kaufman. I would add following great books that I personally enjoy reading : The Dip, by Seth Godin Switch, by Chip and Dan Heath One Minute Manager, by Ken Blanchard and Spencer Johnson So What ? by Marc Magnacca Good to Great, by Jim
Very interesting infographic showing the size of the Microsoft Partner Network and how it works.