Category: Marketing
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AI Tools for Market Intelligence (my upcoming book)
As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting
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10 Great AI Tools to Revolutionize Your Go-To-Market Strategy (my upconing book)
As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting
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Precision Targeting: The Art of Audience Segmentation (my upcoming Book)
As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting
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Market Intelligence: The Heartbeat of Your GTM Strategy (my upcoming book)
As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting
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AI-Powered Customer Engagement: The New Frontier of GTM STRATEGY (my upcoming Book)
As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting
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S&OP and S&OE in GTM Strategy (my upcoming Book)
As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting
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Strategic Pricing: Using AI for Dynamic Value (my upcoming Book)
As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting
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Mastering the Art of Distribution: From Traditional Channels to AI-Driven Strategies (my upcoming Book)
As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting
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The future of GTM in the Era of AI (my upcoming Book)
As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting
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Mastering GTM Execution (My upcoming Book)
As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting
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The AI Revolution in GTM: A Yellow Belt’s Journey (My upcoming Book)
As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting
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The Power of GTM: Transforming Strategy into Success (My Upcoming Book)
As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting
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GTM Yellow Belt: Core Techniques (My upcoming Book)
Yellow Belt of Go-To-Market Strategy: Mastering the Fundamentals” As previously mentioned, I am excited to share excerpts from my upcoming book. As already shared with you, I’m in the process of writing a book that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career.
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The Dojo of Business: A Karateka’s Strategy (my upcoming book)
The Dojo of Business: A Karateka’s Journey in Go-To-Market Strategy I never imagined that my passion for karate would shape my approach to business strategy, but life has a way of weaving unexpected threads into the fabric of our experiences. As I stood in the dojo, perfecting my stances and strikes, little did I know
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Impact and Creativity: The Kata of Business Strategy (my upcoming book)
Kata in the Business by David Merzel What is Kata? Kata, which means “form” in Japanese, is a fundamental component of karate training. It consists of a series of predetermined movements that simulate combat techniques against imaginary opponents. Kata originated in ancient Chinese martial arts as a way to preserve and pass down fighting techniques
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Dojo Wisdom: The Martial Art of Business (my upcoming book)
As previously mentioned, I am excited to share excerpts from my upcoming book. I’m in the process of writing a comprehensive guide that deep-dives into the world of go-to-market (GTM) strategy, blending it with personal experiences and passions that have shaped my career. I will also explore how AI is impacting all of us in
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AI: Friend or Foe? (my upcoming Book)
Embracing AI as the Ultimate Go-to-Market Accelerator An extract from the upcoming book “Go-to-Market Strategies in the AI Era” by David Merzel In September 2024, Vinod Khosla, a prominent venture capitalist and early investor in OpenAI, published a thought-provoking essay titled “AI: Dystopia or Utopia?” on the Khosla Ventures website. The essay is here: AI:
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